Category: <span>Roofing</span>

Roofing Technology Think Tank Seeks Nominations for 2020 Innovator of the Year Award

The award recognizes a roofing contractor who has demonstrated a commitment to technology and the advancement of the roofing industry.

Roofing Technology Think Tank (RT3), a group of progressive roofing professionals focused on technology solutions for the roofing industry, announced that it has opened the nomination period for the 2020 Innovator of the Year Award.

This award was created to nationally recognize a roofing contractor that has contributed to the advancement of the roofing industry through technical innovation and/or product development in one of the following areas:

  • Production/Technology Efficiency
  • Safety Innovation
  • Client Service/Quality of Delivery
  • Employee Recruitment/Training/Retention
  • Environmental Impact

Award judging criteria will be based on innovation, results, design and strategy. The 2019 winner was Curtis Sutton of Carthage, Tennessee-based Rackley Roofing, a company that counts innovation as one of its six core values.

The 2020 recipient will be announced this fall at the Best of Success conference. To be eligible, a roofing contractor must be licensed and bonded for a minimum of five years and have a minimum $5 million in annual revenue. They also must be a member of a professional industry association and be able to cite community enrichment ties through support of non-profits or company culture programs.

For more information and to submit an award application visit www.rt3thinktank.com/innovator-award. There is a $50 nomination fee to cover processing and award costs.  The nomination period closes July 31, 2020.

About Roofing Technology Think Tank (RT3)
Roofing Technology Think Tank (RT3) strives to find innovative technology solutions to be used within the roofing industry. RT3 provides insights from progressive thought leaders both inside and outside the roofing industry along with practical resources for implementing potential solutions successfully. The organization will encourage and enable contractors to embrace technology as they seek to grow their businesses. With a commitment to disseminate technology advancement information, RT3 will help build the professionalism and appeal of the roofing industry.

Roofing Technology Think Tank Launches New Community

The RT3 Community will allow more members of the roofing industry to engage with RT3 members.

May 18, 2020 –- Roofing Technology Think Tank (RT3), a group of progressive roofing professionals focused on technology solutions for the roofing industry, announced the creation of a new, non-voting membership called the RT3 Community.

“In more traditional times, RT3 members were able to share knowledge and information with the industry at conferences and tradeshows but we have had to adapt in order to be safe,” said Karen Edwards, RT3 director of communications and engagement. “When the pandemic began here, we launched a series of educational webinars and were blown away by the level of participation. It became obvious that we needed to find a way to continue to engage with the industry.”

The organization developed the RT3 Community membership that allows members the opportunity to join a special Slack channel with RT3 members, attend the RT3 virtual meetups and Tech Talks, be invited to RT3 popup networking groups at industry events, access the RT3 Technology Innovators Facebook group, participate in the RT3 Technology Forum on RoofersCoffeeShop® and receive the SmartBrief e-newsletter featuring progressive industry content.

The RT3 Community membership is open to anyone in the roofing industry, without needing to apply and receive approval from the membership task team. “It is our hope that opening this community to everyone will continue to advance the understanding and implementation of technology into the roofing industry,” said Edwards.

Full voting individual and corporate memberships remain capped at 100 members maximum in order for RT3 to continue to be agile and maximize the learning opportunities for the rest of the industry. “When full membership spots become available, the RT3 Community is the perfect feeder system to fill those seats with engaged, passionate new members,” concluded Edwards.

Join the RT3 Community by visiting www.rt3thinktank.com and choosing ‘Join now.

About Roofing Technology Think Tank (RT3)
Roofing Technology Think Tank (RT3) strives to find innovative technology solutions to be used within the roofing industry. RT3 provides insights from progressive thought leaders both inside and outside the roofing industry along with practical resources for implementing potential solutions successfully. The organization will encourage and enable contractors to embrace technology as they seek to grow their businesses. With a commitment to disseminate technology advancement information, RT3 will help build the professionalism and appeal of the roofing industry. Learn more at www.rt3thinktank.com.

RT3 Special Webinar #3: This Week’s Buzz – Legal Updates, Connecting to Community & Special Message from NRCA Chairman of the Board Nick Sabino

 

Legal Expert: Trent Cotney, Cotney Construction Law

  • What’s the latest from a legal perspective and what should contractors be doing to protect themselves?

Manufacturing Expert: Josh Kelly, OMG Roofing Products

  • A roofing industry manufacturer’s perspective and update

Residential/Commercial Roofing Expert: Brad Beldon, Beldon Roofing.

  • Keeping everyone informed and social distancing as a contractor

Philanthropic Expert: Charles Antis, Antis Roofing

  • Contractors supporting their community
  • Leadership in crisis

Special Guest: Nick Sabino, Deer Park Roofing and NRCA Chairman of the Board

  • How NRCA is helping contractors
  • Industry update

 

Responding to COVID-19 // Navigating Construction & Service Sales

By Ryan Groth, Sales Transformation Group.

As a Sales Consultant, Coach, Trainer and Leader in the Trade Construction and Service industry, it is my obligation to share my thoughts on the pandemic that we are seeing rapidly unfold in March 2020. I’m writing this so that my clients and our industry will come together to take the necessary actions to navigate what is certainly uncharted territory. There’s a clear medical affect that we are seeing impact our communities and small businesses, but what will impact our lives and businesses even more is the economic ripple effect.  Who knows how long this will last? We don’t know the answers, there are too many unknowns. However, we have seen economic depressions before, and we can take the right actions.

My construction business mentor Gregg Wallick told me once that the economy is cyclical. We struggled in 2008-2009 and changed our business radically to avoid suffering the next time there is one, and there will be another. I believe that the Coronavirus pandemic will force this next depression into reality, and we need to be ready and make sure we survive it. Gregg began moving out of the bid-world and focused on building a service and sales organization, which is much more of a recession-proof business model than new construction. He started Sales Training in 2008 and hasn’t stopped since. He’s seen this movie before. I learned why and how he did this, which birthed my desire to start Sales Transformation Group – so the construction industry can have the skills, the focus and strategies to survive and thrive. I’m writing this so that your businesses won’t die, but you will make it. Don’t be afraid, we will make it!

 

Here’s what you can do:

  • The Coronavirus will impact your customers’ confidence of having your team members step on property, so record your “COVID-19 Hands-free Process” from “contact to close-out”. People will always need to fix leaks.
  • Record this “process” in a scrappy way – put in on your website, post on social and email broadcast. Communicate. Communicate. Communicate.
  • Send an email to your staff and stakeholders. People need your leadership right now.
  • Allow your staff to work remotely. Require an end of day scorecard and 7-minute morning huddle via Zoom.
  • Take pre-cautions medically. Social distancing, gloves, protection, etc. I’m no expert here so please find a reliable resource.
  • Keep Marketing. Keep Selling!

What’s the best way to sell now?

  • Set up 15-minute discovery calls, 30-minute Project Consults via Zoom meeting (have prospects download the app). Zoom is free up to 40 minutes.
  • Stick with the sales process! Don’t skip the steps because you’re anxious. This will allow you to differentiate.
  • Use technology to perform a digital, virtual, hands-free inspection, take-off and estimate.
  • Present via Zoom by appointment. Don’t email your quotes and don’t be a human panic button.

Who should you sell to?

  • I’ve said this time and again because of my construction business mentor Gregg Wallick of Best Roofing…noninsurance and non-new construction work keeps you surviving through economic storms.
  • Relationships with owners and managers of old commercial and residential buildings will help you survive.
  • New builds will dry up. Focus on creating a great customer experience with repairs, restoration, replacement and retrofitting projects.

How do you find them?

  • Scrub your outstanding pipeline. TODAY.
  • Communicate and protect your existing clients. People will be trying to get them now…trust me the competition will be scrambling. Ask for introductions, “who do you know?”
  • Certain buildings are vacant, leverage this time to complete jobs (restaurants, schools, sports facilities).
  • Reonomy is a database you can subscribe to help locate contact information of building owners.
  • Prospect – LinkedIn. Facebook Groups. Next-Door App. Advertise in your local market

What message should you send them?

  • Use “Vidyard”, “Loom” or “Icecream” to capture short screen recordings. You can Google Earth a video of the building.
  • Send Linkedin Messages of the screen recordings with an identified problem and demonstration of the problem. Video messages of your face is also different than the rest.
  • Share that you have a “hands-free process to remedy the problem from contact to close-out”

In closing:

  • Don’t be afraid. This is an opportunity.
  • Stick with servicing old, existing buildings.
  • Share your mapped out “Virtual, digital, COVID-19 Safe, Contact-Free Process”
  • Communicate. Market. Sell. Sell. Sell. Require all sales staff to prospect digitally in 1-2-hour blocks in the conference room or remotely.
  • Get ready to endure a medical and economic storm, have courage.
  • Stick with training and coaching. We are here for you; this is a time to get better and pivot. 

 

If you’re not a member of the Sales Transformation Group community yet with access to my company Sales Accelerator Program and want to become a resilient sales organization to propel you into the private sector of your market, taking the right action and getting the right coaching so that you can weather this upcoming storm, visit: https://training.salestransformationgroup.com/quiz to apply.

 

Let’s band together and make it!

To your success,

Ryan Groth

Founder, Sales Transformation Group, Inc.

RECORDING – RT3 Special Webinar #2: This week’s buzz and tactics for running your virtual roofing business

The Roofing Technology Think Tank (RT3) hosted their second webinar in its special series geared toward helping contractors successfully navigate running their businesses during the Coronavirus pandemic.


Topics include:

Commercial Roofing Technology Expert: Michelle Boykin, Rackley Roofing

  • How Rackley Roofing made their commercial roofing company 100% virtual and an update on how the first full week went

Residential Roofing Expert: Ken Kelly, Kelly Roofing

  • Technology that allows us to work from home and handling employee pay while at home
  • Securing materials for emergencies and for when things open up again
  • Leadership tactics and keeping employees focused and calm
  • Budgeting and cash preparation
  • Where I’m getting my information to make good decisions from

Commercial Roofing Expert: Steve Little, KPost Roofing & Waterproofing

  • Business and financial perspective
  • Update on the government programs and what he’s hearing from manufacturers and the industry

Marketing Expert: Anna Anderson, Art Unlimited

  • Google changes and opportunities with new NextDoor tools, renegotiating contracts for cost savings
  • Digital compliance, remote tools and virtual portholes

Sales Expert: Ryan Groth, Sales Transformation Group

  • How the market is responding overall to their efforts, in lockdown markets and non-locked down markets.
  • Best practices for sales leaders transitioning to virtual management
  • The technology and methods being used for prospecting and conducting sales appointments

If you missed the first webinar in the series, you can watch the recording here.

John Kenney Named COO and Technical Director of Cotney Construction Law

Cotney Construction Law (CCL), the leading national law firm for the roofing industry is pleased to announce the appointment of John Kenney as Chief Operating Officer and Technical Director for CCL.  With over 45-years’ experience in the roofing industry working with some of the largest roofing contractors, Kenney brings a wealth of experience in construction that will help CCL continue to grow while providing the best service and support for roofing contractors across the country.

Kenney will oversee operations for CCL along with providing business and technical consulting for CCL customers.  “We are excited to have John join our team.  Not only is he a skilled operations professional but he also understands construction and can help our customers with technical questions, concerns and planning,” stated Trent Cotney, CEO of Cotney Construction Law.  “We believe there is a huge need in the industry for basic business consulting that can help contractors run a profitable and sustainable business.  It works hand-in-hand with the CCL subscription services that provide ongoing legal and risk management.  We are also looking forward to adding John to our list of skilled lobbyists in Florida.”

Kenney started his career by working as a roofing apprentice at a family business in the Northeast, quickly moving up to manage many successful projects in the New York, New Jersey and Pennsylvania markets before continuing his executive career in Florida.  He has worked for multiple Top 100 roofing contractors running every aspect of a contracting business.  He is intimately familiar with all aspects of roofing production, estimating, and operations.

Kenney is well-known for his philanthropy and volunteerism.  He is president of the West Coast Roofing Contractors Association and has been involved with the organization for twenty years.

Kenney will support the CCL team who currently serves as General Counsel or affinity partner for National Roofing Contractors Association (NRCA), Florida Roofing and Sheet Metal Association (FRSA) and several of its affiliates, Western States Roofing Contractors Association (WSRCA), Chicago Roofing Contractors Association (CRCA), Tennessee Association of Roofing Contractors (TARC), National Women in Roofing (NWIR), Roofing Technology Think Tank (RT3), Tile Roofing Institute (TRI), IIBEC Florida and the National Slate Association (NSA).  The firm is known for their industry advocacy, philanthropy and overall commitment to the roofing industry.

To learn more about Cotney Construction Law, please visit www.cotneycl.com or call (866) 303-5868.

About Cotney Construction Law

Cotney Construction Law is a national law firm that provides representation for the construction industry.  Experienced in the representation of businesses and professionals in construction disputes and transactions, Cotney is a well-known advisor and legal counsel in the construction industry.  The firm’s practice areas include construction law, litigation, arbitration, contract review & drafting, immigration, employment, OSHA defense, licensing defense, bid protests, lien law, bond law and alternative dispute resolution.  The firm has offices throughout Florida as well as locations in Birmingham, Boston, Charlotte, Chicago, Denver, Grand Rapids, Houston, Nashville, and Portland, OR.  For more information, visit www.cotneycl.com.

Webinar Recording: Virtualizing Your Roofing Business in Light of Coronavirus

March 18, 2020 – During this worldwide pandemic, many owners of roofing companies have questions and concerns about their ability to thrive in this uncharted territory.

In this webinar recorded March 18, 2020 you’ll hear the following roofing industry experts share their insights on how a roofing company can virtualize their business to avoid the inevitable impact of the virus.

Marketing Expert: Anna Anderson, Art Unlimited
Sales Expert: Ryan Groth, Sales Transformation Group
Commercial Roofing: Steve Little, KPost Company
Residential Roofing: Ken Kelly, Kelly Roofing
Legal Ramification Expert: Trent Cotney, Cotney Construction Law

Access the Master Resource Document here

 

RT3 member Harness launches free app to help contractors battle COVID-19 (Coronavirus)

The App will help businesses keep workers informed, safe, & productive during the global COVID-19 pandemic.

Harness Software announces the availability of a FREE Safety Meeting/Toolbox Talk App that will enable construction companies to disseminate virus-related information to their remote workforces and help them document employee meetings. This app is immediately available to all construction companies in North America

The app includes access to the latest content from reputable sources such as the Centers For Disease Control (CDC), World Health Organization (WHO), and National Institutes of Health (NIH).  All information within the app will be organized into short talks with emphasis on points relevant to construction workers.

  • The app will be updated automatically as more information becomes available
  • All material will be available in English & Spanish
  • Foremen or Supervisors will be able to quickly capture names and signatures from the attendees of each safety meeting/toolbox talk
  • PDF records of each meeting can be automatically emailed back to the office
  • THE APP WORKS ON ALL MOBILE DEVICES

“Construction workers don’t have the option to work from home.  Companies need easy access to the information necessary to protect their employees and keep them as productive as possible during this crisis.  We are all in this together.  That’s why we’re launching this free resource,” said Tom Whitaker, CEO of Harness Software.  Existing Harness Software customers will also receive enhanced resources as part of this program to battle fear & the spread of the disease.

Find out more and access the app at www.harnessup.com/covid19

RT3 announces special webinar: Virtualizing your roofing business in light of coronavirus

The RT3 special on March 18 features experts in marketing, sales, technology and legal areas who will discuss how to virtualize your business as well as legal ramifications to consider.

Roofing Technology Think Tank (RT3), a group of progressive roofing professionals focused on technology solutions for the roofing industry, announced a special webinar that is open to the industry. Virtualizing your Roofing Business in Light of the Coronavirus is scheduled for Wednesday, March 18 at 5:00 p.m. ET.

During this worldwide epidemic, many owners of roofing companies have questions and concerns about their ability to thrive in this uncharted territory. Join the following experts to hear their insights on how a roofing company can virtualize their business to avoid the inevitable impact of the virus.

  • Host and Marketing Expert: Anna Anderson, Art Unlimited
  • Sales Expert: Ryan Groth, Sales Transformation Group
  • Commercial Roofing: Steve Little, KPost Roofing & Waterproofing
  • Residential Roofing: Ken Kelly, Kelly Roofing
  • Legal Ramification Expert: Trent Cotney, Cotney Construction Law

Register to attend the webinar.

Stay up to date with all RT3 news and events by signing up for the RT3 SmartBrief Newsletter at www.rt3thinktank.com.

About Roofing Technology Think Tank (RT3)
Roofing Technology Think Tank (RT3) strives to find innovative technology solutions to be used within the roofing industry. RT3 provides insights from progressive thought leaders both inside and outside the roofing industry along with practical resources for implementing potential solutions successfully. The organization will encourage and enable contractors to embrace technology as they seek to grow their businesses. With a commitment to disseminate technology advancement information, RT3 will help build the professionalism and appeal of the roofing industry. Learn more at www.rt3thinktank.com.