Tag: <span>RT3</span>

Harnessing Existing Technology: A New Era for Roofing Contractors

In the roofing industry, technology is not just a tool but a catalyst for transformation. The latest episode of the Roofing Technology Think Tank podcast, hosted by Karen Edwards, explores this very topic with insights from Wendy Marvin, CEO of Matrix Roofing and president of the RT3 Board, and Elliott Wittstruck, founder of Contractor CTO.

Wendy emphasizes the importance of customer service in construction, stating, “We are a customer service company that does roofing. Technology helps us focus on what truly matters—our clients.” This perspective highlights the shift from merely using technology to integrating it into the core of business operations to enhance client relationships.

Elliott sheds light on a common misconception in the industry: the need for more software. “Contractor CTO is about building solutions that make your existing tech work harder for you, not adding more complexity. It’s about leveraging what you already have to maximize efficiency without the need for additional software,” he explains. This approach not only reduces costs but also streamlines processes, allowing contractors to focus on growth and innovation.

Karen Edwards, the host, encapsulates the essence of the discussion: “It’s about educating and helping others in the industry. The right tech can elevate your business to new heights.” Her words serve as a reminder that the true power of technology lies in its ability to empower businesses to reach their full potential.

As the conversation unfolds, it becomes clear that the future of construction lies in the strategic use of technology. By focusing on customer experience and operational efficiency, contractors can not only survive but thrive in this competitive landscape. For more insights and stories from industry leaders, subscribe to the Roofing Technology Think Tank podcast.

Transforming Roofing Estimating and Project Management

In roofing and construction, technology plays a pivotal role in streamlining operations and enhancing efficiency. Recently, Karen Edwards from the Roofing Technology Think Tank podcast sat down with Eric Fortenberry, founder and CEO of JobTread, to discuss how his platform is revolutionizing the construction industry.

Eric’s journey began with the creation of his first software company, which he sold in 2015. He then joined a construction company where his hands-on experience in running the business led to the development of JobTread, a platform designed to address the common challenges faced by contractors. “We built this thing out of a needs basis,” Eric explains, emphasizing the importance of understanding the problem to create effective solutions.

JobTread is not limited to roofing; it caters to various construction trades, from commercial builders to luxury remodelers. Eric highlights the platform’s flexibility, allowing contractors to customize processes and workflows to suit their specific needs. This adaptability is crucial in an industry where no two projects are the same.

One of the key advantages of JobTread is its ability to integrate with third-party applications, providing a seamless experience for contractors. From estimating to project management, the platform offers tools that enhance efficiency and improve communication between sales and production teams. “It’s about creating a connected ecosystem,” Eric notes, underscoring the importance of collaboration in achieving project success.

JobTread’s commitment to transparency extends to its pricing model, which has remained consistent for years. Eric believes in providing affordable software solutions without compromising on quality. Additionally, the platform offers extensive support, including dedicated customer success managers and a vibrant user community.

As the construction industry continues to embrace technology, platforms like JobTread are leading the way in transforming how contractors manage their businesses. With a focus on customization, integration, and transparency, JobTread empowers contractors to build profitable and scalable operations. For more insights, subscribe to the Roofing Technology Think Tank podcast and stay updated on the latest trends in construction technology.

Navigating Building Codes with OneClick Code: A Game-Changer for Contractors

Staying up-to-date with building codes is a daunting task. Imagine a tool that simplifies this process, providing accurate, defensible data at your fingertips. Enter OneClick Code, a revolutionary technology transforming how contractors navigate building codes.

The Challenge of Building Codes

Every jurisdiction has its own set of building codes, which can change frequently. This complexity often leads to confusion and errors, impacting contractors and homeowners alike. Bin Wright, Enterprise Solutions Manager at OneClick Code, shares, “Approximately 54% of all estimates have some sort of error. This isn’t a people problem; it’s a data problem.”

OneClick Code: The Solution

OneClick Code addresses this challenge by offering a verified, citation-backed answer key for building codes, taxes, and permit fees. By simply entering an address, contractors receive accurate jurisdictional data, eliminating guesswork and ensuring compliance. “Think of it like checking your math on a calibrated calculator,” says Wright.

Impact on the Industry

The impact of OneClick Code is profound. Contractors can now produce estimates with confidence, knowing they are backed by defensible data. This not only streamlines the approval process but also builds trust with clients and insurance carriers. As Wright notes, “We provide this report in a matter of seconds, making the process more efficient and accurate.”

Looking Ahead

While currently focused on roofing, OneClick Code hopes to expand into other areas like mechanical, electrical, and plumbing codes. This expansion promises to further simplify the construction process, making OneClick Code an indispensable tool for contractors nationwide.

Navigating building codes no longer needs to be a headache. With OneClick Code, contractors can focus on what they do best, armed with the knowledge that their data is accurate and defensible. As the construction industry continues to evolve, tools like OneClick Code are leading the way, ensuring that contractors can work smarter, not harder.

Revolutionizing Roofing: The AI Integration That’s Changing the Industry

In the ever-evolving world of technology, the roofing industry is experiencing a transformation like never before. James Turner from Best Roofing shares his journey of integrating AI into his business, highlighting the profound impact it has had on efficiency and growth.

James Turner, a pioneer in leveraging AI for roofing, explains how his company was among the first to adopt AI voice technology. “We had to be one of the very first roofing companies in the country to get AI for voices,” he shares. Initially, it handled basic tasks like scheduling, but now it can send payment links, book appointments, and even provide quotes over the phone. This automation has streamlined operations, allowing his company to thrive with minimal staff.

Scaling with AI

Turner has successfully scaled his business without the need for additional staff. “In five years, we’ve only kept one sales rep and one virtual office assistant,” he notes. The AI-driven processes have allowed the company to handle more work efficiently, enabling them to focus on building relationships and maintaining high-quality service. “The roofing company almost runs itself,” Turner adds, highlighting the power of technology in modern business operations.

The Future of Roofing

The integration of AI doesn’t stop at administrative tasks. Turner envisions a future where drones and robots handle physical installations, addressing labor shortages and enhancing precision. “There will come a day when that’s the norm,” he predicts. While AI won’t replace the human touch in sales and relationships, it will undoubtedly make other processes more efficient. As AI technology continues to advance, the roofing industry stands on the brink of a new era. Companies like Best Roofing are leading the charge, demonstrating that with the right tools, the possibilities are endless. Subscribe now to stay updated on the latest in roofing technology and innovation.

How mushrooms are upcycling construction debris

A sustainable approach to waste management.

Members of the Roofing Technology Think Tank (RT3) recently visited the headquarters of Mycocycle in the Chicago area, where they met with founder and CEO Joanne Rodriguez to explore an innovative solution to a major construction industry challenge: waste.

During the visit, Joanne explained that construction materials account for 11% of global greenhouse gas emissions, spanning the entire lifecycle from resource extraction to disposal. While traditional waste management often depends on landfill or resource-heavy recycling processes, Mycocycle is taking a radically different approach — using mushrooms, nature’s own recyclers, to break down construction debris and reduce its environmental impact.

“So why mushrooms?” asks Joanne. “There is a huge body of work around micro remediation as a form of bioremediation. We’re not the first to do it, we’re just the first to do it in an industrial application.”

Mushrooms are known for their remarkable ability to decompose organic matter, thanks to their network of mycelium — tiny thread-like structures that act as nature’s decomposers. Mycocycle taps into this biological power to upcycle debris that would otherwise be discarded.

How it started

After spending nearly 20 years in the commercial roofing industry and being tasked with leading a recycling program for the manufacturer, Joanne realized that recycling in the roofing industry was not even close. Once she turned 50, she realized she wanted to “do better” and do something about this issue so she set out on her own.

“When I went independent, I went on a quest for knowledge, as well as to beef up my skills,” explained Joanne. “I took a course from Oregon State University, and I learned about fungi and their remediative qualities.”

“When I learned about the heavy hydrocarbons that they could cycle through, just like those we find in petrochemicals and bitumens that are going into our products, I connected with a mycologist, which is a specialist in fungi, and we put a handful of spores on some off-the-shelf asphalt roof shingles, and it grew within seven days.”

Joanne formed a company and filed a patent for that process. After meeting our own Heidi J. Ellsworth in 2018, Joanne worked to secure funding and support from leading roofing industry players but was met with skepticism and doubt. Convinced that this process would work, Joanne incubated and accelerated the company in 2019 and launched through the National Renewable Energy Labs in March 2020. After receiving validation of the problem, the Covid pandemic shut everything down, slowing down her momentum.

“I started to try to find people,” said Joanne. “I’m not a scientist, I’m just curious, trying to solve a problem.” Within a year of leasing her first space, they had outgrown it. “Today we’re in over 10,000 square feet. We have another 10,000 square feet we’re expanding to in Georgia, and we have many installations via our Mycontainers. The whole goal for us is to upcycle waste from the built environment.”

Upcycling old carpets

The one industry where Mycocycle has gained traction is the carpet industry. “One thing I wanted to solve was how we could upcycle or reuse the waste more effectively and how we could get greener, cleaner chemicals to do that.”

The carpet industry is seeing a lot of emerging regulations, says Joanne. “They haven’t hit the roofing sector yet, but they are hitting the flooring sector very hard. Within the next three years. Things like commercial carpets must have at least 5% recycled content from their industry. It can’t come from PET water bottles.”

“We’re able to reduce the embodied carbon of materials by 98% for carpet specifically. We are coming from commercial carpet waste and producing a Nylon 6 replacement. Our products are competitively priced and outperform petrochemicals today. That’s one of my very big points of pride that we’re able to compete against virgin polymers and win. We are defining a new category of materials management.”

The process and result

The Mycocycle process begins with sorting and preparing construction waste. Materials are selected based on their compatibility with the fungi’s decomposition capabilities. Once prepared, the debris is inoculated with specific strains of fungi that thrive on the chosen substrates. Over time, the fungi metabolize the waste, breaking it down into simpler compounds.

The end result is a transformed material that can be used for various applications, such as bio-based building materials, insulation or soil amendments. This innovative process not only reduces the need for landfill disposal but also creates sustainable products that can re-enter the construction cycle.

This summer an athletic field is being installed in South Carolina that will be the first carbon neutral athletic field. One of the largest suppliers of athletic turf is using MycoFILL, upcycled from old carpet, in the manufacture of their turf infill that not only keeps the field cooler and is safer for athletes, but eliminates the need for using rubber and microplastics in their manufacturing process.

Implications for the future

Mycocycle’s work represents a significant step forward in sustainable waste management. By harnessing the natural capabilities of mushrooms, the company is addressing one of the construction industry’s most pressing problems in an innovative and environmentally responsible way. As the technology gains traction, it has the potential to revolutionize how waste is handled across multiple industries, setting a precedent for bio-based solutions to global challenges.

In a world where sustainability is increasingly critical, Mycocycle stands as a shining example of how nature and technology can work hand in hand to create a better, greener future.

Roofing Technology Think Tank (RT3) Announces Activities for the 2025 International Roofing Expo®

Activities include a solar technology lunch and learn and a technology panel designed to help contractors on their technology journey.  

York, Pennsylvania, February 3, 2025 –- Roofing Technology Think Tank (RT3), a group of progressive roofing professionals focused on technology solutions for the roofing industry, announced activities scheduled for the 2025 International Roofing Expo (IRE).

Members will participate in a lunch and learn session on Tuesday, February 18 at the Grand Hyatt San Antonio Riverwalk where they will learn about a new solar technology from Australia that has recently entered the U.S. market.  

RT3 members will also take part in an educational panel on Friday, February 21 at 8:30 a.m. The session is titled Navigating the Technology Landscape. In this panel, RT3 members share resources, tips and advice for navigating the ever-changing and growing field of technology in roofing.

“Technology is advancing at such a rapid pace that it can be hard to understand the changes and what that can mean for your business,” stated Karen Edwards, RT3 Director. “Our members met throughout this past year to develop resources to help contractors navigate the tech landscape. This panel shares those concepts and guides contractors on their technology journey.”

The panel will take contractors through the business maturity guide to help them figure out what their pain points are and how technology may be able to help them get to the next level. Next, the technology landscape resource will lead contractors through the types of solutions available, educate on how other contractors are using these solutions and provide direction on what questions to ask the vendor as well as what they should be considering for scaling their business.

In addition, the team will share do’s and don’ts for using AI in roofing businesses and how to ensure they are using it responsibly and ethically. The panel is moderated by Heidi J. Ellsworth and participants include RT3 members John Kiesel, Division 7 Roofing, Wendy Marvin, Matrix Roof & Home Solutions, Kyrah Coker, National Roofing Partners and John Kenney, Cotney Consulting Group.

About Roofing Technology Think Tank (RT3)
Roofing Technology Think Tank (RT3) strives to find innovative technology solutions to be used within the roofing industry.  RT3 provides insights from progressive thought leaders both inside and outside the roofing industry along with practical resources for implementing potential solutions successfully. The organization will encourage and enable contractors to embrace technology as they seek to grow their businesses.  With a commitment to disseminate technology advancement information, RT3 will help build the professionalism and appeal of the roofing industry. Learn more at www.rt3thinktank.com.

Roofing Technology Think Tank Opens Nominations for 2024 Innovator of the Year Award

The award recognizes a roofing contractor who has demonstrated a commitment to technology and the advancement of the roofing industry.

York, Pennsylvania, July 18, 2024 – Roofing Technology Think Tank (RT3), a group of progressive roofing professionals focused on technology solutions for the roofing industry, announced that it has opened the nomination period for the 2024 Innovator of the Year Award.

This award was created to nationally recognize a roofing contractor that has contributed to the advancement of the roofing industry through technical innovation and/or product development in one of the following areas:

  • Production/Technology Efficiency
  • Safety Innovation
  • Client Service/Quality of Delivery 
  • Employee Recruitment/Training/Retention
  • Environmental Impact

Award judging criteria will be based on innovation, results, design and strategy. Nominations are reviewed blindly by a team of RT3 members and past award recipients who select the winner. The 2024 recipient will be announced at the Best of Success conference, December 4-6, 2024, at the Hyatt Regency Coconut Point Resort and Spa in Bonita Springs, Florida.

To be eligible, a roofing contractor must be licensed and bonded for a minimum of five years and have a minimum $2 million in annual revenue. They also must be a member of a professional industry association and be able to cite community enrichment ties through support of non-profits or company culture programs.

Previous winners include John Kiesel of Galena, Ohio-based Division 7 Roofing (2023), Joe Hoffman of Minneapolis, Minnesota-based Hoffman Weber Construction (2022), Ken Kelly of Naples, Florida-based Kelly Roofing (2021), Scott Riopelle of Denver, Colorado-based Interstate Roofing (2020) and Curtis Sutton of Carthage, Tennessee-based Rackley Roofing (2019). 

For more information and to submit an award application visit www.rt3thinktank.com/award. There is a $50 nomination fee to cover processing and award costs. The nomination period closes September 30, 2024.

About Roofing Technology Think Tank (RT3)
Roofing Technology Think Tank (RT3) strives to find innovative technology solutions to be used within the roofing industry.  RT3 provides insights from progressive thought leaders both inside and outside the roofing industry along with practical resources for implementing potential solutions successfully. The organization will encourage and enable contractors to embrace technology as they seek to grow their businesses.  With a commitment to disseminate technology advancement information, RT3 will help build the professionalism and appeal of the roofing industry. www.rt3thinktank.com.

Roofing Technology Think Tank Announces New Board Member

The board supports the RT3 mission and leads the organization in its efforts to educate and advance technology in the roofing industry. 

York, Pennsylvania, June 25, 2024 –- Roofing Technology Think Tank (RT3), a group of progressive roofing professionals focused on technology solutions for the roofing industry, announced Richard Carroll, Carroll Consulting Group, Minneapolis, Minnesota as its newest board member.

“We are looking forward to Rich joining the board,” said Karen Edwards, RT3 director. “He has been an active member of RT3 and brings a strong background in the roofing industry that will help us continue to advance the adoption of technology.”

RT3 would also like to extend its gratitude to Andrew Centauro, Elmer W. Davis, Inc. Commercial Roofing, Rochester, New York, for his commitment to the organization during his three-year term on the board.

Other board members continuing their service include:

  • Wendy Marvin, Matrix Roofing & Home Solutions, president
  • John Kenney, Cotney Consulting Group, treasurer
  • Jon Gardner, Owens Corning, board member
  • Thomas Basch, Infinity Home Services, board member
  • Jeremy Dickmann, Apollo Primm Commercial Roofing, board member

RT3 Think Tank meets throughout the year, with a combination of virtual and live meetups that focus on learning about new and emerging technologies.  Past live meetups have been held at innovative locations that help educate the group on progressive technologies that can make a difference in the roofing industry, including Renovate Robotics, MTL Holdings, Texas A&M, Boxabl, 3M Innovation Center and Roofing Granule Lab, OMG Roofing Products, Vanderbilt Wond’ry, Microsoft Innovation Lab, Georgia Tech, BuiltWorlds and the U.S. Capitol. 

The next live meetup is planned for the fall 2024. RT3 contractor members will also be participating in educational panels during industry tradeshows to share tips and resources that help contractors successfully adopt and implement technologies that not only help their businesses but also contribute to recruiting their future workforce.  

Stay up to date with RT3 news and events by signing up for the RT3 SmartBrief e-Newsletter at www.rt3thinktank.com. Listen to the RT3 podcast on your favorite listening platform.

About Roofing Technology Think Tank (RT3)
Roofing Technology Think Tank (RT3) strives to find innovative technology solutions to be used within the roofing industry.  RT3 provides insights from progressive thought leaders both inside and outside the roofing industry along with practical resources for implementing potential solutions successfully. The organization will encourage and enable contractors to embrace technology as they seek to grow their businesses.  With a commitment to disseminate technology advancement information, RT3 will help build the professionalism and appeal of the roofing industry. Learn more at www.rt3thinktank.com.

Roofing Technology Think Tank (RT3) Announces New Technology Resources for Contractors

These one-of-a-kind tools were created to help contractors successfully navigate the roofing technology landscape.

September 20, 2023 – Roofing Technology Think Tank (RT3), a group of progressive roofing professionals focused on technology solutions for the roofing industry, announced the availability of technology resources for roofing contractors to help them successfully navigate their technology journey.

Developed by members of the RT3 Technology Task Team, the resources feature three key components:

  1. Business Maturity Guide – designed to help contractors understand where their business’s maturity level to help them develop strategies, plans and technology that support continued growth and success.
  2. Technology Landscape – a comprehensive guide to help contractors understand cutting-edge software tools specifically tailored for their needs. It defines industry technology solutions, the problems they solve, what questions to ask of vendors, considerations for scaling and expected price ranges.
  3. Technology Solution Directory* – This is where roofing contractors can browse a collection of tools and apps that can help solve their most urgent business issues.

“We are extremely excited to offer this one-of-a-kind resource to the roofing industry,” said Karen Edwards, director of RT3. “The Task Team members worked together for the last 18 months both in-person and virtually to create these resources. We were very intentional in assembling the information from the perspective of an independent third party without recommending one solution over another.”

Technology providers are encouraged to submit their solutions to be included in the RT3 Solutions Directory. They do not need to be a member of RT3 to have their listing included in the directory. The directory is designed to allow peers to comment on each solution and leave feedback that can help other roofing contractors in their technology journey.

The RT3 Technology Resources are available in an interactive format on the RT3 website and also available as a downloadable PDF. They can be accessed here: rt3thinktank.com/resources

*Disclaimer: RT3 does not endorse any of these solutions but provides the platform for the industry to share their information and leave reviews and feedback that could be useful to others.

About Roofing Technology Think Tank (RT3)
Roofing Technology Think Tank (RT3) strives to find innovative technology solutions to be used within the roofing industry.  RT3 provides insights from progressive thought leaders both inside and outside the roofing industry along with practical resources for implementing potential solutions successfully. The organization will encourage and enable contractors to embrace technology as they seek to grow their businesses.  With a commitment to disseminate technology advancement information, RT3 will help build the professionalism and appeal of the roofing industry. Learn more at www.rt3thinktank.com.