Tag: <span>Ken Kelly</span>

RT3 member Kelly Roofing Is Excited To Announce Their Success With Tesla Solar Roofs

Kelly Roofing, a Florida roofing company founded in 1972, has found success as a Tesla Certified Installer. The company installs Tesla Solar Roofs, Tesla Solar Panels and Tesla Powerwalls. Providing these services to roof owners has fit well with Kelly Roofing’s dedication to innovation and customer service.

The Tesla Solar Roof is an industry first, and the most efficient solar PV panel available. It comes with a 25-year warranty and is known for its attractive look. When coupled with a Tesla Powerwall, it provides 24-hour protection against power outages and allows homeowners to go off-grid. Tesla has also recently increased the production capacity of the Tesla Solar Roof. Kelly Roofing has been instrumental in bringing Tesla Solar Roofs to Florida. The company’s President, Ken Kelly, has received numerous awards for his innovation in the roofing industry, including RT3’s Innovator of the Year 2021, and Tesla’s products have been a crucial component of that innovation.

Kelly Roofing has installed countless Tesla Solar Roofs both in Florida and the first international Tesla Solar Roof. They’re proud to have installed a 99 kW Tesla Solar Roof, the largest ever, on one client’s home.

Interest in solar power is growing. In less than one year, Kelly Roofing sold over $12,000,000 in Tesla Solar Roofs. They’ve worked in both the residential and commercial sectors and are continually seeking to expand. Recently, Kelly Roofing published a white paper on Tesla Solar Roofs. A podcast was also released by “Not a Roofers Podcast” with details. All these resources can be found at https://kellyroofing.com/tesla-resource-form. This is an excellent resource for anyone interested in becoming a Tesla Solar Roof Certified Installer (CI). Kelly Roofing is happy to offer guidance and feedback for newcomers to the industry.

Ken Kelly, Kelly Roofing president, examines a Tesla Solar Roof tile.

Kelly Roofing has served Florida since 1972. They have helped over 60,000 roof owners save money and live a worry-free life. As the 2019 Roofing Contractor of the year, Kelly Roofing understands how to eliminate the stress of unexpected roof costs. All Kelly Roofing employees live by the core values of Care, Communicate and Consistency, allowing them to provide outstanding workmanship using the most advanced methods. To learn more about Kelly Roofing, go to www.kellyroofing.com.

RECORDING – RT3 Special Webinar #2: This week’s buzz and tactics for running your virtual roofing business

The Roofing Technology Think Tank (RT3) hosted their second webinar in its special series geared toward helping contractors successfully navigate running their businesses during the Coronavirus pandemic.

Topics include:

Commercial Roofing Technology Expert: Michelle Boykin, Rackley Roofing

  • How Rackley Roofing made their commercial roofing company 100% virtual and an update on how the first full week went

Residential Roofing Expert: Ken Kelly, Kelly Roofing

  • Technology that allows us to work from home and handling employee pay while at home
  • Securing materials for emergencies and for when things open up again
  • Leadership tactics and keeping employees focused and calm
  • Budgeting and cash preparation
  • Where I’m getting my information to make good decisions from

Commercial Roofing Expert: Steve Little, KPost Roofing & Waterproofing

  • Business and financial perspective
  • Update on the government programs and what he’s hearing from manufacturers and the industry

Marketing Expert: Anna Anderson, Art Unlimited

  • Google changes and opportunities with new NextDoor tools, renegotiating contracts for cost savings
  • Digital compliance, remote tools and virtual portholes

Sales Expert: Ryan Groth, Sales Transformation Group

  • How the market is responding overall to their efforts, in lockdown markets and non-locked down markets.
  • Best practices for sales leaders transitioning to virtual management
  • The technology and methods being used for prospecting and conducting sales appointments

If you missed the first webinar in the series, you can watch the recording here.

Webinar Recording: Virtualizing Your Roofing Business in Light of Coronavirus

March 18, 2020 – During this worldwide pandemic, many owners of roofing companies have questions and concerns about their ability to thrive in this uncharted territory.

In this webinar recorded March 18, 2020 you’ll hear the following roofing industry experts share their insights on how a roofing company can virtualize their business to avoid the inevitable impact of the virus.

Marketing Expert: Anna Anderson, Art Unlimited
Sales Expert: Ryan Groth, Sales Transformation Group
Commercial Roofing: Steve Little, KPost Company
Residential Roofing: Ken Kelly, Kelly Roofing
Legal Ramification Expert: Trent Cotney, Cotney Construction Law

Access the Master Resource Document here


RT3 member Kelly Roofing donates material and labor for new roof

Protecting Naples roofs with care, consistency, innovation and using expertise for the good of hurricane survivors.

Kelly Roofing, a roofing contractor dedicated to serving their industry and state with care, consistency and communication, gives away a free roof to a local family in need every holiday season.

This holiday season, Gloria and her family were chosen because of her financial struggles after her husband abandoned her 12 years ago, leaving her with three mouths to feed. To provide for her family, Gloria engages in multiple activities to improve her income and cut down the costs of living. Overall, Gloria is a hardworking and dedicated single mother. More importantly, Gloria believes deeply in God and seeks His guidance in her life.

Other than Gloria’s financial troubles, there is a hole in her bedroom ceiling due to a consistent roof leak. Unfortunately, her insurance company declined her claim stating the roof only required repair and then dropped her because the deductible was more than a standard repair. With several attempts to repair the roof on her own, nothing seemed to work. When meeting her, it was found she had a tarp over the hole to prevent water from entering her bedroom.

Kelly Roofing partnered with Habitat for Humanity, ABC Supply, Owens Corning and many customers to provide a new roof for Gloria’s family. They are using shingles donated from Owens Corning, Woodgate and several other customers who share the same compassion. Donations from positive surveys given on Google and Facebook pages were also received to aid in the free roof replacement (https://www.kellyroofing.com/freeroof). Aside from the roof, they are working on funding a new bike for Gloria’s son to use to get back and forth to work.

Every year Kelly Roofing is blessed to be able to give a roof away. They always welcome partnerships from the local community, including satisfied customers through the Free Roof Project, Habitat for Humanity and other regional entities to provide free roof replacements to families in need. People wishing to help can also support this initiative by contacting Kelly Roofing.

Kelly Roofing is a family-owned company, serving Naples and the surrounding areas since 1972. Serving residential and commercial property owners with customer-forward thinking has been their goal from day one. All Kelly Roofing employees live by the core values of Care, Communicate and Consistency, allowing them to provide outstanding workmanship using the most advanced methods. To learn more about Kelly Roofing, go to http://www.kellyroofing.com.

Source: RoofersCoffeeShop. 

Safety bonus encourages crews to stay compliant

RT3 member Ken Kelly says that Kelly Roofing is vigilant and forward-thinking in its safety program.

Before any employee is released to work, they must attend our boot camp. This two-hour training is comprised of more than just safety, but safety is a primary focus. This stems from a story a friend of mine relayed that happened to him years ago. As a roofer in Nashville, a crew was working remotely in Knoxville. The crew showed up on the job and realized the tear-off was more difficult that they thought. To help stay on schedule, the foreman went to the local Home Depot and picked up day laborers to help the crew. The very first morning of job start, the crew and new laborers met on the flat roof to discuss staging and project planning. While they were all standing in a circle, one of the new laborers slowly stepped backward. Before anyone could say “watch out”, he stepped right off the roof. His death was instant. The foreman called my friend to tell him what had happened. As my friend was racing from Nashville to Knoxville, the one thing that kept going through his mind was, “I don’t even know his name. I don’t know his family. Who am I going to call? What am I going to do?”

Our program approaches safety from three angles:

Reward: We offer a 6% safety bonus on all jobs. This bonus is shared by the crew, not just individuals. It’s the crew’s to share and is based on the total pay for the crew’s job performance, which is often hundreds of dollars. All safety equipment is provided to the crew. Inspections are performed daily before use. Any defective or worn items are tagged, taken out of service and a replacement is given. We train weekly on safety, which is mandatory.

Penalty: Individuals go through a gradual enforcement step-up in severity that resets after six months. We start by a verbal warning, which is actually tracked in our HR entity under the employee’s record as a safety violation. The second offense is a formal written warning. The violation, corrective action and cure steps are noted. It is signed by the employee and supervisor. Next is the first fine of $50, which is written as well. Then a $150 fine is assessed if the violation continues followed by suspension for the day. Lastly, termination is required if the employee continues to refuse compliance. Furthermore, safety meetings are mandatory. Attendance pays for the hour. However, if missed, a $35 fine is issues.

Cultural: By sharing the safety bonus between the crew, it creates a culture of self-policing. When near misses or injuries do occur the individual affected is brought up front to share their story about the incident. They discuss what they were doing, what happened, how it affected their life and the lives of their family. And they always finish with what they could have done to prevent it. This helps overcome the macho mentality that is common in dominant male and Latino workforces.

If you have questions about our program or would like to discuss strategies we have used, please email me Ken@KellyRoofing.com.

Stay up to date on the latest roofing industry trends when you sign up for the RT3 Smart Brief e-newsletter. 

RT3 Member Kelly Roofing Featured for Use of Microsoft PowerApps

By Karen L. Edwards, RT3.

Microsoft recently shared in a blog post how RT3 member and recent recipient of Roofing Contractor’s Residential Roofing Contractor of the Year Kelly Roofing found success with a task-focused field application that keeps everyone update in real-time using PowerApps on Microsoft’s Power Platform Solution.

Kelly Roofing partnered with PowerObjects, an HCL Technologies company, to implement Microsoft Dynamics CRM in 2012, Field Service in 2015 and Dynamics 365 in 2016. Dynamics 365 allowed them to manage all of their customer and work order information for each roof repair and installation project. They had success managing the complex details and information needed for communications, dispatching, driving directions and status updates.

Their challenge came in needing a solution that would allow crew members in the field to provide status updates while on a job site. Not every job site has great cell service meaning they would need a solution that would allow updates and photos to be stored on the smartphone or tablet with the ability to sync later, when service was available.

Their existing process before Power Platform was inefficient and causing their teams to spend their days on the rooftops and their evenings on the computer, trying to find, organize and upload the day’s photos. Ken Kelly, president of Kelly Roofing, wanted to find a solution that would ensure the “team is spending time bringing value to our customers, while improving the time we spend with our own family.”

Kelly evaluated software programs designed for capturing job photos but found them to be costly and would result in creating additional data silos, something they wanted to avoid. He turned to partner PowerObjects to help create a PowerApps mobile app that would simplify the process of job photos and status updates while in the field.

PowerApps was deployed to all 120+ crew members who have been using it since spring 2019 with much success. Crews take photos, before, during and after a job. They are stored offline and upload to SharePoint Online when the device has a connection. Photos are automatically named and include the status and location of the job.

In addition to photo organization, the PowerApps has allowed them to do even more:

Scheduling: Crew leaders no longer have to come to the office in the morning to pick up job tickets. The information is provided directly though the app and includes client information, job information, directions and details. They have realized a 25.8 percent reduction in trip time.

Reporting: Customers receive a Daily Job Site Report that let’s them know the status of the job and any notes from the crew. Before the app, crew leaders would need to find a WiFi connection and log into a laptop to provide status reports and customer communications. Kelly Roofing has seen a 36% drop in customer call backs since job information is available to everyone in real time.

Documentation: All documents related to a job are available to everyone from the contract to the purchase order and the entire job history is available.

Since implementing the Power Platform solution, Kelly Roofing has realized a 91% decrease in processing time because of the photo reconciliation time savings. Employees are pleased with the app as well. Frank Viera, project supervisor at Kelly Roofing, said, “I used to spend extra time in my home from 5 – 10 pm looking for pictures. I even had my son help me. Now I don’t have to do that!”

Read the complete case study and see screenshots of the application on the Microsoft blog.

Stay up-to-date with the latest roofing industry technology news when you sign up for the RT3 SmartBrief e-newsletter.

RT3 Members present and receive recognition at Best of Success Conference

By Karen L. Edwards, RT3.

RT3 is made up of progressive, forward-thinking roofing industry thought leaders who are passionate about the advancement of the roofing industry. They frequently use their own time and expenses to travel to conferences to present and share their knowledge to help improve the industry overall.

In its 15th year, the Best of Success Conference is an intensive two-day conference that presents new and improved ways to run roofing businesses for both commercial and residential applications. We were excited to have RT3 member Jill Bloom from BNP Media as the conference host as well as eight members on the stage throughout the event, sharing their knowledge and experiences.

Presentations from members included:

  • Doing Well by Doing Good – Charles Antis, CEO & Founder of Antis Roofing & Waterproofing
  • From Google to Approval – Anna Anderson, CEO, Art Unlimited and Ryan Groth, Founder & CEO of Sales Transformation Group
  • Smart Growth: avoiding the Legal Pitfalls when Scaling Your Company – Trent Cotney, Cotney Construction Law
  • Your Image and the Power of Marketing – Victor Smolyanov, CEO/Owner, Victor’s Roofing
  • Panel: Career Wins and Losses – featured panelists included Steve Little, President/Head Coach, KPost Company and Gregg Wallick, President & CEO, Best Roofing

Roofing Contractor Magazine’s Roofing Contractor of the Year was awarded to RT3 member Ken Kelly and his company, Kelly Roofing. The Contractor of the Year award is a once-in-a-lifetime achievement that honors contractors who are committed to giving back to their community, have outstanding leadership, and bring innovation to the industry.

The RT3 Innovator of the Year inaugural award was awarded to RT3 members Curtis Sutton and Michelle Boykin of Rackley Roofing. This award was created to nationally recognize a Roofing Contractor that has contributed to the advancement of the roofing industry through technical innovation and/or product development.

Stay up-to-date on the latest industry news and innovations when you sign up for the RT3 Smart Brief e-newsletter.

RT3 member Ken Kelly named Top Contractor of the Year

Kelly Roofing, a roofing contractor dedicated to serving their industry and state with care, consistency, and communication, received recognition as a Top Contractor of the Year by Roofing Contractor Magazine.

“Ken has a great roofing story, from being thrust into leadership at such a young age to navigating a family business through ups and downs over decades,” said Roofing Contractor Publisher Jill Bloom. “But beyond his business success, he’s the kind of guy you want to surround yourself with because he’s organized, motivating, and inspirational.”

Roofing Contractor Magazine awarded Ken Kelly, President of Kelly Roofing, the 2019 Residential Contractor of the Year award at this year’s Best of Success conference in Miami, Florida, on September 16. The Contractor of the Year award is a once in a lifetime achievement that honors contractors who are committed to giving back to their community, have outstanding leadership, and bring innovation to the industry.

Every August, Roofing Contractor Magazine compiles The Top 100 Roofing Contractors list comprised of the most successful roofing companies in America. This list has been compiled yearly for more than a decade. The rankings are based on self-reported revenue from roofing contractors in all fields across the United States. These companies also share their reasons for improvements — or failures — to help others become more successful. Out of this list, Roofing Contractor Magazine selects the top Residential and Commercial Contractor of the Year.

Kelly Roofing’s commitment to outstanding workmanship, raising leaders within the company, and using cutting edge technology has put them at the national forefront. By combining old-world values and cutting-edge technology, Kelly Roofing has earned recognition as an innovator in the roofing industry. They have been awarded the 2015 Visionary Award at Microsoft Convergence and have the distinction of being on the Top 100 Contractors list yearly since 2003, continually rising in the ranks to now sit at 52.

About Kelly Roofing

Kelly Roofing is a family-owned company, serving Naples and the surrounding areas since 1972. Serving residential and commercial property owners with customer-forward thinking has been their goal from day one. Kelly Roofing has consistently made the Top 100 contractor list since 2003, demonstrating their customers appreciate their dedication to offering only the highest quality products. All Kelly Roofing employees live by the core values of Care, Communicate, and Consistency, allowing them to provide outstanding workmanship using the most advanced methods. To learn more about Kelly Roofing, go to
www.kellyroofing.com .


10 best technology tools for a successful roofing contractor

By Anna Anderson, Art Unlimited.

Recently, I met with some of our tech-savvy roofing contractors from across the United States.
Using technology allows each of these businesses to have a strong, seamless integration with clients and team members. So what are the top tech tools these guys use to help further their success?

The contractors I sat down with include Ken Kelly (owner of Kelly Roofing in Naples, FL), Juan Reyes (owner of Pro Roofing & Siding in Marietta, GA), Brad Mosakowski (operations manager at Straight Line Construction & Roofing in Placerville, CA), and Taylor Yarbrough (owner of Quality Roofing in Austin, TX).

The common thread I found between these companies was they use technology as a tool to enable their staff to work smarter! They use technology to streamline business processes, empower staff with a strong backbone of technology at their fingertips, and also to engage with clients remotely. If you are looking at increasing technology usage in your roofing company, check out these options!

1. RoofSnap

RoofSnap is the top pick for Ken from Kelly Roofing when it comes to requesting detailed measurements for a roofing estimate. Reports can be automatically created to easily measure and estimate right on location. It works with Ken’s CRM (Customer Relationship Management system) and is optimized for use on mobile or big screens. RoofSnap allows for fast reports which in turn enables proposals to be created automatically. His sales reps simply review and customize proposals before sending them to clients.

2. Asana

Asana is a cloud-based project management solution which helps companies organize their tasks. It can also connect with countless applications through its robust API connection! Pro Roofing & Siding harnesses the Asana tool to help organize meetings and internal project management. Using the power of Asana, Juan is able to keep on top of internal business goals from anywhere!

3. Contractors Cloud

Contractors Cloud is a full CRM solution used by both Pro Roofing & Siding and Quality Roofing for their clients’ scope creation and project management. It enables team members to connect with client files, manage jobs and automate systems. Working with Contractor Cloud is a great solution for Roofing Contractors who are larger than 3 million in sales.

4. Skitch from Evernote

Skitch is a sweet tool which allows the team to highlight elements within photos that clients need to be aware of. Text and graphic elements are easily added to photos. In the past, Juan’s team at Pro Roofing & Siding would have to write out descriptions of problems. Now, by using Skitch, their clients immediately see what they are talking about through images! Tyler and the Quality Roofing team, like Juan’s team, use the Skitch platform when presenting clients with roof failures. The ease of use is astounding.

5. Dynamic BPM

Brad at Straight Line Construction & Roofing has worked countless hours refining their Business Process Management system with Dynamic BPM. They have custom workflows and automated systems propelling the team members through jobs much faster. Customers also receive the white glove pampering which owner, Jack Borba, knows is a vital reason why their company is growing by leaps and bounds.

6. OneDrive

Having a photo bucket system which integrates with the office, estimators, and project managers is critical. The Kelly Roofing team turns to OneDrive to store all of their job images, which are then connected to the clients’ profiles within the CRM.

7. GoldMine CRM

Every business needs a powerful CRM such as GoldMine CRM to manage hundreds of thousands of customer data. The entire StraightLine team uses the GoldMine platform within their day to day activities. All of the vital business data is in one place, enabling the team quick access to countless files.

8. SketchUp

SketchUp is a 3D modeling tool allows the Quality Roofing team to model a roofing job for clients and general contractors. It’s a must-have tool for the office staff!

9. Excel

Brad and the StraightLine team are not alone in using Excel. This is a common business tool referenced by multiple contractors when speaking about managing a thriving business. Excel is used to run countless jobs and business metrics.

10. Surface by Microsoft

Being able to connect to your files is critical so many teams turn to the Surface by Microsoft to power their business. The Surface is a lightweight, high powered computer that can be used on the job site or in the office. It’s a must-have tool for many of the Roofing Contractors our Art Unlimited team works with.

I hope you had fun reading about the available technology for roofing contractors which have ignited a portion of the success these 4 companies have earned.

If you have questions or are looking at using additional technology within your roofing business I’m sure you will find a new tool or two off of this list!

Source: Art Unlimited